If you want your firm to prosper, you must have a powerful digital marketing plan. Given how vital the Internet has become in our lives, it’s no surprise that so many companies invest in online marketing every year. According to Statista, 77% of all US companies use social media for their marketing campaigns and this number is likely to increase in the future.
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So, when is the right time to hire a digital marketer? We have gathered 7 important signs that will tell you it’s time to do so:
1. You don’t know if your website needs an update
Websites often go out of date and so do websites’ design and content. This means that companies need to hire someone who will ensure their website is attractive, user-friendly, and contains the right information related to the business. If you don’t know what your website looks like, what does it contain, or if you don’t have a single person who can help you with this, it is probably time to hire a professional.
2. Your website must be mobile-friendly.
More than half of all internet users are likely to click on the first search result, regardless of whether it is relevant or not. For example, if someone types “painters Toronto” on Google and your website rank first on the search engine results page, there is a high chance that you will get more traffic. On the other hand, if your website has not been updated for mobile users or it doesn’t look good on their screens, you are unlikely to benefit from this new online marketing technique.
3. You want better rankings
As mentioned above, ranking high on Google is crucial if you want to drive more traffic. If your website ranks below the first page of search engine results, it might be time to consider hiring a professional digital marketer who will help you increase your online visibility and therefore boost sales.
4. You have not paid attention to reviews for a while
When it comes to determining whether or not people believe your firm is trustworthy, online reviews are critical. If you have quite a few negative reviews posted online, it might be time for you to hire an expert who will help identify problems that are affecting the opinion of potential clients.
5. You think that social media marketing is necessary
Analysts predict that social media users are likely to reach two billion by 2021, which means that digital marketers will find it easier to reach their target audience and boost sales. If you believe that posting updates on social media are a great marketing strategy, but you don’t have the time or knowledge to do so yourself, it might be time for you to hire someone who can help you with this.
6. You need help with building links
Links are crucial if you want to rank high on search engines like Google, Yahoo or Bing. When someone links to your website, it improves the general ranking of your company on the internet. you notice that other websites point to yours but you haven’t done anything about it yet, it is time for you to hire a professional.
7. You don’t know where your business is headed because the industry is changing so quickly.
If you feel as though your company needs an online marketing plan that will help it keep up with its competitors and reach wider audiences, then hiring a digital marketer might be the right choice for you. Digital marketing is an excellent strategy to increase sales and expand your company.
Conclusion: If you think that hiring a professional digital marketer will help you reach more customers, improve the image of your company online, or simply do better in today’s highly competitive market, don’t hesitate any longer and contact an experienced digital marketing agency so you’ll have time to relax and unwind.
Thanks for reading!