Penji is an on-demand graphic design service that gives equal opportunities to startups and small businesses due to its affordable pricing. Additionally, Penji is also suitable for agencies and large companies due to its efficient process. Overall, Penji’s mission revolves around a passion to help businesses thrive in stiff competition. 

The company was founded on October 21st, 2017. Johnathan Grzybowski and Khai Tran had struggled with finding reliable graphic designers. And they knew how important quality and professional graphic designs are for a business’ success. 

They let go of their full-service digital marketing agency back then and focused on offering reliable graphic design instead. On top of that, they wanted to make the service affordable for all business levels. 

Let’s delve into what Penji has to offer, its pricing plans, and why its business structure is well-suited for any business.

Penji: Affordable On-Demand Graphic Design Service

Here are some features and benefits that Penji offers:

Unlimited design projects

Graphic design sometimes comes with a hefty price tag. And this is one reason why an on-demand graphic design service is becoming the go-to choice for startups and small businesses. Instead of paying a per-hour or per-project rate, Penji lets clients pay a fixed rate in exchange for unlimited graphic designs. 

Unlimited revisions

Graphic design is a colossal task. The designer and client may sometimes not see eye to eye with what the preferred design outcome is. And this is why revisions are inevitable when working with graphic designers. One of Penji’s offers in all of its plans is unlimited revisions. You can request for as many revisions until you’re 100 percent satisfied with the design — at no additional costs.

Fixed monthly rate

Regardless of how many designs you submit, you will only have to pay a fixed rate every month. You get to choose from Penji’s three pricing plans. Expect to have the same bill, which is automatically deducted on every cycle of the month. 

User-friendly design platform

All clients will gain access to a user-friendly design platform. The platform enables you to request design projects, ask for revisions, download designs, and send feedback. Moreover, the platform also allows you to organize all your design projects in separate folders. All designs are stored on the platform for up to 90 days, whether or not you continue or cancel your subscription.

Customized designs

Custom marketing graphics are vital to grabbing attention online and offline. With Penji, you get unique graphic designs that are solely made for your business. In addition to that, you’ll own all rights and licenses for all designs created, preventing copyright issues.

Fast turnaround

Scaling businesses are always in need of graphic designs. And this is why a fast turnaround is vital to cater to a fast-paced business operation. Penji promises a quick turnaround of 24 to 48 hours. 

No contracts

Penji’s subscription-based model is well-suited to businesses at their seed stage. Slow season means there could be lesser design projects, which means they can cancel their subscription anytime. When the season picks up, companies can re-subscribe anytime as well. 

Penji Pricing

Penji has three affordable plans for every type of business:

This plan is perfect for solopreneurs, startups, and small businesses. But if you’re looking for web and app designs or illustrations, this is not the appropriate choice. The inclusions are:

• Unlimited design projects
• Unlimited brands
• Unlimited revisions
• One designer
• Two users
• 15-day money-back guarantee

Team Plan ($499 a month)

For marketing and growing teams, the Team plan is a suitable choice. It includes:

• Unlimited design projects
• Unlimited brands
• Unlimited revisions
• Daily output
• Website and app designs
• Custom illustrations
• Infographics
• Dedicated account manager
• Five users
• 15-day money-back guarantee

Agency Plan ($899 a month)

If you’re running an agency, this plan is a perfect choice. Penji’s designers can be your design partner. The inclusions are:

• Unlimited design projects
• Unlimited brands
• Unlimited revisions
• Double output
• Website and app designs
• Custom illustrations
• Infographics
• Dedicated account manager
• Prioritized support
• 10 users
• 15-day money-back guarantee

How to Request Designs from Penji

Penji’s bespoke platform is easy to use. It takes three simple steps:

1. Create and submit a new design project

On the dashboard, create a new project and choose from the list of design categories. Here are some design projects Penji can offer:

• Billboard ads
• Print ads
• Digital ads
• Car wraps
• Packaging
• Business cards
• Logos
• Book covers
• Magazine covers
• Email templates
• Brochures
• Flyers
• Pitch deck designs
• Clothing and apparel
• Merch
• Online banners
• Social media posts
• Blog graphics

2. Wait for 24 to 48 hours for the first draft

Once you receive the first draft after 24 to 48 hours, review the design and revise it if necessary. Use the point-and-click feature to click on the area you want to be changed and type in your feedback. 

3. Download the design and save to your computer

If you’re 100 percent happy with the design, download it from the platform, and it will automatically save to your computer. 

Pros and Cons of Using Penji

Although Penji promises efficient, quality, and affordable designs, let’s go over the pros and cons:

Pros:

• Fixed monthly rate, no billing surprises
• Unlimited designs and revisions
• Vetted designers, no need to go through the tedious search for professional graphic designers
• No contracts, cancel anytime
• Excellent if your business has a steady flow of design projects
• Use one platform for submitting requests, downloading, and messaging

Cons: 

• Might not be able to request the same designers if they have other projects
• Not suitable for businesses with a few design projects every month
• Not suitable for clients with one-time design projects

Quality Graphic Design Helps Your Business Surge

Every business has different graphic design demands. If you think a face-to-face work collaboration is what you need, then hiring an in-house designer is your best bet. If you’re outsourcing a one-time project, then a freelance graphic designer is the best option. If you want an entire team to work with you and have an unlimited budget, you can hire an agency. 

However, if you want a business model with fixed pricing and unlimited designs, then it’s worth checking out Penji. Through a seamless process and high-quality designs, Penji can help your business surge. The bottom line is that graphic design is an essential part of your business. Investing in graphic design for branding and marketing will gain you sevenfold returns.