More often than not, we move from city to city, sometimes from state to state, to pursue more ambitious jobs with better pay.
Marketers and advertisers are no different.
With this in mind, the team over at ad design platform Creatopy put their detective hats on and researched the best U.S. metros for advertisers and marketers, using data from the U.S. Census Bureau, the Bureau of Labor Statistics, the Bureau of Economic Analysis, as well as Broadbandnow.com.
The analysis included 164 U.S. metro areas—53 metros with a population of over one million and 111 metros with a population of between 300,000 and one million inhabitants. These areas were ranked based on seven different metrics, including the total number of employees in advertising and marketing positions, the average annual wage in the industry, the five-year trend for the number of workers in the industry, Regional Price Parity, and internet speed.
When it came to metropolitan areas with over one million inhabitants, the top three best U.S. metros for advertisers and marketers were:
- Chicago-Naperville-Elgin
- New York-Newark-Jersey City
- Washington-Arlington-Alexandria
Check out the breakdown of the top 15 metropolitan areas with over one million inhabitants below and read the Creatopy study for the complete findings, including the top 10 metros with under 1 million inhabitants.
